CES isn't just the world's largest consumer electronics show - it's a four-day marathon of sensory overload that can make or break your year in tech. With 180,000+ attendees spread across 11 official venues, 4,500 exhibitors occupying 2.5 million square feet, and a keynote schedule that reads like a who's who of global technology, the opportunity is staggering. So is the potential for wasted effort.
Every January, Las Vegas transforms into the global capital of technology for one intense week. The Las Vegas Convention Center hosts the main exhibition halls, but CES sprawls across the entire Strip - from the Venetian Expo and Wynn to dedicated spaces at Aria, Park MGM, and beyond. Navigating this geography while trying to make meaningful connections requires military-grade planning and tools that can keep up with the pace.
The professionals who consistently win at CES share a secret: they treat networking not as a side activity but as the primary reason they're there. They understand that the keynotes are streamed, the product announcements are published, but the relationships formed in hallway conversations and after-parties can't be replicated from home. This guide shows you how to network like a CES veteran, whether it's your first show or your twentieth.